Strategic Observatory of the School of Business and Economics
ABOUT
The Strategic Observatory of the School of Business and Economics (FCE) at Universidad de Lima was established to study and disseminate topics relevant to the local and international business environment. This initiative brings together the work of the Business Administration, Accounting and Finance, Marketing, and International Business programs. It also includes an annual national index that provides statistics and analysis on the performance of the country's business environment.
Equipo
PUBLICACIONES
Management Insights is a business trend analysis publication produced by the Business Administration Program and published three times a year. Its purpose is to serve as a source of strategic analysis of the business environment and highlight achievements in research, entrepreneurship, and management, as well as the talent of the Ulima community.
Management Accounting Reports is a sector-specific financial and accounting analysis report produced by the Accounting and Finance Program and published three times a year. Its purpose is to analyze the financial and accounting performance of various sectors to support decision-making.
Level of Artificial Intelligence Adoption in Marketing is an in-house index produced by the Marketing Program and published three times a year. Its purpose is to measure the level of adoption, maturity, and use of artificial intelligence in the marketing functions of Peruvian companies. It will also enable the program to generate relevant knowledge, strengthen student learning, and actively engage with companies, institutions, and the broader community.
International Market Analysis Report is an in-house publication produced by the International Business Program and published three times a year. Its purpose is to add value to global business management and facilitate decision-making through the analysis of economic, geopolitical, and social trends, international market reports, business cases, and academic articles.
The index is an in-house publication of the Strategic Observatory of the School of Business and Economics, published annually.
