Master’s Program in Strategic Content Management

This master’s program acknowledges the need for new creative and managerial skills that companies and institutions nowadays expect from communication experts. The digital transformation that the content industry has experienced drives the knowledge needed to create and tell stories on multiple platforms, fit them for diverse audiences and users, according to interactive models of production and media consumption. The master’s program curricular design, which is unique in the region, offers a high level of specialization to professionals working in communication and content industries, independent professionals like consultants and entrepreneurs interested in developing their own projects, and communication or related social science graduates looking to advance their careers in media and content management.